Huangyan Mold Cup - 2009 China Industrial Design Competition

1. Competition Background
Manufacturing industry is the main power leading to industrialization and modernization. Industrial design, showing the ability of independent innovation in manufacturing, is an effective way to form industry clusters able to make independent innovation, and to improve the manufacturing industry.

Huangyan, being an important birthplace of Chinese joint stock partnership in economy, has a solid foundation in industry: its pillar industries including molds, plastic products, mechanical appliances, industrial arts, motorcycle, and accessories of vehicles. Furthermore, Huangyan is honored as a hometown of mold in China, a town of daily plastic goods in China, and a town of aircraft in China; it is even an industrial base of plastic molds in Torch Program of the nation.

Huangyan Mold Cup - 2009 China Industrial Design Competition calls for excellent innovative industrial designs all over the world, which has objective of"Design,Innovation,Upgrading". The competition is aimed to improve the molds industry by industrial design and extension of industrial chain, evoking enterprises' awareness of the importance of innovation in production and increasing the additional value and market competitiveness of products.

This competition is a key project of 2009 Zhejiang (Taizhou--Huangyan), China World Industrial Design Fair, all the award-winning designs will be exhibited in this fair, and be recommended to related enterprises as well.

2. Objective of Competition
Design,Innovation,Upgrading

3. Theme of Competition
Fashion,Environmental Friendly,Technology

4. Design Categories
 Motorcar, electric bicycle, motorcycle, dune buggy and its accessories (such as tire, frame, bicycle basket and lockset);
 Household appliances (such as refrigeration, appliances in kitchen, bathroom, and small appliances);
 Plastic products (such as daily plastic goods, constructional plastic products);
 Products of other industries basing on mold technology (such as handicrafts).

5. Organizations
Hosted by
 Science and Technology Department in Zhejiang Province
 Industrial Design Branch of China Mechanics Engineering Society
 Huangyan District People's Government of Taizhou City

Supported by
 Institute of Modern Industrial Design of Zhejiang University
 Taizhou Institute of Zhejiang University
 Taizhou Science and Technology Bureau

6. Contestant Qualifications
 The college teachers and students in professional design field in China and foreign countries;
 Professional designers in design institute and enterprises;
 Individual professional designers;
 Excellent designers in enterprises participate in person;
 Other design lovers

7. Entry Procedure
 Both design and registration form should be submitted at the same time, please download the registration form from websites of supporting organizations. Email design and registration form to mygriad@163.com or 2006sinoid@sina.com, or mail CD to P.O. BOX 1514, Yuquan Campus, Zhejiang University, Hangzhou, China, 310027. If the design is too big to email, please mail CD or transfer files directly through Tencent QQ (961619517). Please DO NOT send to two mailbox at the same time!
 All designs, once sent, CANNOT be sent back!
 Deadline of submission: October 20th, 2009.

8. Requirements of Designs
 One design can only occupy one space of a whole page with jpg type.
 Drawing Requirements: A2(42CM * 58CM), 300dpi, to guarantee large scale inkjet plotting and printing.
 Rendering Pictures: can be done in any methods, such as hand-printed or computer graphic, as long as the creativity and design can be clearly demonstrated.
 One design should include: the competition title, design title, overall rendering picture, part rendering picture and introduction of design. (The designer's name or any other recognizable marks should not appear on the design page. Otherwise, the design will be eliminated from this competition.)

9. Entry Requirements
 All the designs must be original and no infringement of the third party's intellectual property rights.
 The design of concept product should be forward-looking, or can be realized in a short period.
 All the designs should be in accordance with theme and objective of the competition.
 Designers should consider the market value and the feasibility of mass production should be taken into consideration during design, grasp the trend of the product in the future to some extent.
 The designs which have attended any other competition or designed for the third party are not allowed.
 A combination of the design and local leading industry is encouraged.

10. Evaluation Criteria
 In accordance with the theme and objective of the competition while complying with the entry requirements.
 Forward-looking and innovative.
 In line with the modern aesthetic trends and also with a certain market value
 Feasible for mass production with regard to modern manufacturing technology.
 Convenient, comfortable and safe for operation, easy for use and generic in function for a better user experience.
 Be a green design and environmental friendly, saving the cost of manufacturing, energy consumption and so on.

11. Composition of Jury
The jury is consisted of domestic and foreign experts in industrial design and other related industries.

12. Awards
The bonus of this competition is totally $530,000RMB. There is 1 special award with bonus of $100,000RMB, certificate and prize cup; 2 organization award with bonus of $5,000RMB, certificate and prize cup. The rest awards are listed below (including tax):
For each category, there are 1 First Prize, 3 Second Prizes, 5 Third Prizes and 15 Excellent Prizes.

Awards Quota Bonus Others Total
First Prize 1 50,000RMB Certificate and Prize Cup 4
Second Prize 3 10,000RMB Certificate and Prize Cup 12
Third Prize 5 5,000RMB Certificate and Prize Cup 20
Excellent Prize 15 None Certificate 60
Remarks: the quota of awards eventually depends on the quality of design works, vacancy of some awards is allowed. All award-winning designs will be sold directly in the auction during this design competition, designers and the committee would gain benefits evenly after transferring the intellectual property of related design and paying the lot commission.

13. Declaration of Intellectual Property
As with all the entry designs, Huangyan District People's Government has the intellectual property right of all award-winning designs (special prize, first, second and third prizes), the government has the right to redesign, produce, exhibit, publish and advertise in any forms. Except authorized by the government, any organizations and individuals are forbidden to promote, publish and exhibit any award-winning designs or transfer the design to third-parties. Otherwise, the government has held legally accountable rights.
The committee has the right to disqualify designs which infringe the intellectual property of other designs; the committee has the right to disqualify the awards of award-winning designs which infringe the intellectual property of other designs according to related rules of the competition.

14. Schedule
 Submission: Jul. 10th, 2009 - Oct. 20th, 2009.
 Pre-election: end of Oct. 2009. A shortlist of 300 designs will be announced online then.
 Final Assessment: Nov. 10th, 2009
 Designers of special prize, first prize and second prize (one quota for each group) will be invited to attend the award ceremony held in Huangyan (other prizes will be issued in other means). Check-in: Nov. 25th, 2009
 Awarding Ceremony: at the evening of Nov. 25th, 2009

15. Contact Us
Competition Organizing Committee
Institute of Modern Industrial Design of Zhejiang University
Address: Room 101, Secretariat Room, East Cao Guangbiao Building, Yuquan Campus, Zhejiang University.
Assigned mailbox: P.O. BOX 1514, Yuquan Campus, Zhejiang University, Hangzhou, China. Zip code: 310027.
mygriad@163.com; 2006sinoid@sina.com
Telephone: 86-571-87951215
13634171982
Fax: 86-571-87951215
Tencent QQ: 961619517
Contact person: Yu Fenfen, Ye Xiaoyun, Zhang Xiaofeng